E-commerce and Online Marketplace Specialists
E-commerce Accountants for
Amazon, eBay & Etsy Sellers
Navigate complex multi-platform rules, cross-border VAT, and reconciliation with specialised accounting designed for modern online retailers.
- Accredited Amazon SPN Partner
- Xero & QuickBooks Certified
- Dedicated E-commerce Experts
E-COMMERCE SPECIALISTS
Accountancy Built For
Online Sellers
Selling across multiple marketplaces brings unique complexities that traditional accountants often miss. From reconciling foreign currency payouts and managing cross-border VAT, to tracking inventory across numerous channels and navigating rigorous HMRC data checks—your business needs more than basic bookkeeping. We specialise in untangling the digital footprint of Yorkshire's e-commerce entrepreneurs, turning overwhelming data into clear, actionable financial clarity.
Accountancy For Every
Seller Type
FBA Sellers
Specialised support for Amazon sellers, handling complex VAT and Pan-EU compliance.
eBay Sellers
Streamlined accounting to manage high-volume transactions and seller fees efficiently.
Etsy Sellers
Tailored advice for makers and creators scaling their bespoke retail operations.
Wayfair
B2B and B2C accounting solutions designed for homeware and furniture distributors.
Shopify
Direct integration strategies to reconcile payment gateways and storefront data.
Multi-Channel
Consolidated reporting across diverse platforms for a unified financial view.
Dropshippers
Clear guidance on international supply chains and complex import VAT rules.
Scaling International
Strategic tax planning and compliance for brands expanding across borders.
Accountancy For Every
Seller Type
Understanding your VAT obligations based on your business location and stock held.
UK-Based Sellers
£90,000 VAT Threshold
If your business is established in the UK, you are required to register for VAT once your rolling 12-month taxable turnover exceeds £90,000. Voluntary registration is available before this threshold if it benefits your business model.
Overseas Sellers With UK Stock
£0 VAT Threshold
If you are based outside the UK but hold goods in UK warehouses (such as Amazon FBA) or fulfil orders from within the UK, you must register for VAT immediately upon your first taxable supply. There is zero threshold relief.
Marketplace VAT & The
Deemed Supplier Rule
The 2021 marketplace VAT rules fundamentally shifted how e-commerce sellers handle tax. If you sell through platforms like Amazon or eBay, the platform may now be responsible for collecting and remitting VAT on certain transactions—a mechanism known as the Deemed Supplier rule.
However, this does not absolve you from complex compliance obligations. Understanding where the marketplace's responsibility ends and yours begins is critical to avoiding costly penalties.
Overseas Seller Rules
If your business is established outside the UK, marketplaces are typically deemed the supplier for all B2C sales made within the UK.
UK Stock via FBA
Storing goods in UK fulfilment centres triggers immediate VAT registration requirements, regardless of the marketplace collecting the tax.
Ongoing Reporting Duties
Sellers must still file regular VAT returns detailing zero-rated deemed supplies and claim any allowable input VAT on expenses.
Accountancy Built for
Online Sellers
Operating an e-commerce business introduces complexities that traditional accountants rarely understand. From reconciling multi-currency payouts across international marketplaces to tracking dynamic inventory and navigating stringent HMRC data checks, the volume of digital transactions can be overwhelming. We specialise in untangling this data to provide clear, compliant financial visibility.
Proactive Regulatory Monitoring: June 2026 VAT Reform
HMRC is launching a consultation on domestic marketplace VAT reform in June 2026. As specialists in e-commerce compliance, we are actively tracking these proposed changes. Our proactive approach ensures your business structure and reporting systems are prepared well in advance of any regulatory shifts, mitigating risk and ensuring continuous compliance.
INTERNATIONAL EXPANSION
Accountancy For Every
Seller Type
Expert guidance on crossing borders and scaling your e-commerce operations globally.
Zero-Rating Exports
Ensure compliance with UK VAT rules when shipping goods internationally, maximising your tax efficiency.
OSS & IOSS Schemes
Streamline your EU VAT registrations and filings with the One Stop Shop and Import One Stop Shop schemes.
July 2026 Customs Duties
Prepare your business for the upcoming EU Customs Duty changes to maintain seamless cross-border trade.
ALLOWABLE EXPENSES
E-commerce Deductions You
Should Be Claiming
Ensure maximum tax efficiency by accurately reconciling these common marketplace expenses.
Amazon FBA & Fulfilment Fees
PPC Advertising & Marketing
Cost Of Goods Sold (COGS)
Platform & Marketplace Subscriptions
Inventory & Warehousing Storage
Payment Gateway & Merchant Fees
E-commerce Software & Tech Stack
Shipping, Freight & Packaging Costs
The Bookkeeping Challenge
Accountancy Built for
Online Sellers
Selling across multiple marketplaces creates a web of financial data that standard bookkeeping software simply is not designed to handle. We specialise in untangling the technical side of e-commerce accounting—pulling complex data from disparate channels, accounting for foreign currency fluctuations, and reconciling dense Amazon settlement reports directly to your bank statements.
Whether it is precise inventory tracking across borders or ensuring your data passes stringent HMRC checks, we build a solid financial foundation so you can focus on scaling your business, not deciphering spreadsheets.
BUSINESS STRUCTURE ADVICE
Sole Trader or
Limited Company?
The E-commerce Tipping Point
Operating as a Sole Trader offers initial simplicity, but as your store scales and profits grow, you may find yourself paying more tax than necessary and carrying unlimited personal risk. A Limited Company structure provides vital liability protection and highly tax-efficient profit extraction strategies—essential elements for serious scaling sellers.
We analyse your current trading volume, profit margins, and growth trajectory to identify your exact tipping point. When the numbers make sense, our team manages the entire incorporation process, ensuring full compliance and zero disruption to your daily operations.
Making Tax Digital Urgency Block
The transition to digital tax reporting is well underway. Ensure your e-commerce business is fully prepared for current and upcoming compliance deadlines.
MTD For VAT: Mandatory Now
If you are VAT-registered, Making Tax Digital is no longer optional. Ensure your digital records and VAT return submissions are strictly compliant to avoid immediate penalties.
MTD For Income Tax: April 2026
The next major compliance hurdle for sole traders and partners. You must begin transitioning your software and workflows ahead of the fast-approaching April 2026 deadline.
How Our E-commerce
Accountancy Works
A streamlined four-step programme designed specifically for modern digital sellers. We handle the complexity so you can focus on scale.
Free Initial Consultation
We begin by assessing your current e-commerce setup, identifying immediate tax efficiencies and compliance needs across all your sales channels.
Platform Connection
Our team integrates software like Xero or QuickBooks with your Shopify, Amazon, or WooCommerce stores for seamless financial data flow.
Ongoing Bookkeeping
We handle the day-to-day reconciliation of complex payment gateways, ensuring every allowable expense is accurately tracked and recorded.
Tax & VAT Returns
We expertly manage your digital compliance, filing your corporate tax and quarterly VAT returns strictly on time without any stress.
Accountancy For Every
Seller Type
Specialising in the unique fiscal challenges of the digital marketplace.
Genuine Experience
Deep expertise across major e-commerce platforms, ensuring you remain fully compliant while scaling up.
Fixed Pricing
Transparent fee structures with no hidden costs, allowing you to accurately forecast your ongoing business overheads.
HMRC Registered
Recognised as official agents by HMRC, meaning we handle your tax affairs with strict adherence to British regulations.
Growth-Focused
Proactive financial advice designed to optimise cash flow and safely support your expansion into new markets.
AVOID COSTLY MISTAKES
E-Commerce Accounting Myths Putting You At Risk
Don't let these common reporting errors lead to unnecessary HMRC penalties and disrupted cash flow.
Cost of Goods Sold Errors
Miscalculating landed costs and inventory valuations severely distorts profit margins and inflates your tax liability unnecessarily.
Mixing Personal Finances
Blending personal and business accounts complicates reconciliation and immediately raises red flags during an HMRC inspection.
The 'Marketplace VAT' Myth
Assuming platforms like Amazon handle all your VAT obligations is dangerous. You remain legally responsible for correct, timely reporting.
Accountancy For Every
Seller Type
Corporation Tax
Strategic tax planning tailored specifically for registered FBA & multi-channel entities.
Self Assessment
HMRC compliance and tax returns structured for sole traders and eBay sellers.
VAT Registration
Comprehensive registration guidance ensuring Shopify & Wayfair sellers stay compliant.
MTD Compliance
Making Tax Digital integration to digitise reporting across multi-channel environments.
Xero Bookkeeping
Automated financial tracking seamlessly linked to Etsy and independent stores.
Payroll Services
Director remunerations and staff payroll management for scaling international enterprises.
R&D Tax Credits
Specialised evaluations to recover development costs for innovative dropshippers.
E-commerce Structuring
Corporate structuring designed to shield scaling online brands across global markets.
Also Serving the Areas Surrounding Yorkshire
As well as Batley, SAS Yorkshire Accountants supports clients throughout the surrounding towns and villages of West Yorkshire.
CLARITY BEFORE YOU COMMIT
E-Commerce Accounting, Answered
Everything you need to know about VAT thresholds, FBA fees, and staying compliant.
What is the current UK VAT registration threshold for e-commerce sellers?
As of the latest guidelines, the VAT registration threshold is £90,000. If your taxable turnover exceeds this amount in any rolling 12-month period, you must register for VAT. We help monitor your sales volumes across all platforms to ensure timely registration before penalties apply.
How do Amazon FBA fees impact my VAT returns and profitability?
Amazon deducts various fees—including fulfilment, storage, and advertising—before paying out your disbursements. We reconcile your gross sales rather than net deposits, ensuring accurate VAT calculation and helping you claim back any applicable VAT on those FBA fees.
What are the upcoming 2026 marketplace VAT reforms?
The proposed 2026 reforms will shift more VAT collection responsibilities onto platforms like Amazon and eBay, essentially making them the 'deemed supplier' for a wider range of transactions. We are actively preparing our clients' systems to handle these compliance shifts seamlessly.
Do I need to register for VAT in the EU if I hold stock in European fulfilment centres?
Yes. The moment you hold inventory in an EU member state—such as through Pan-EU FBA—you trigger an immediate obligation to register for VAT in that country, regardless of your sales volume. We can guide you through the initial registration and ongoing filings.
How does the 'Deemed Supplier' rule affect my multi-channel sales?
Under current rules for imported goods under £135, the marketplace is responsible for collecting VAT. However, for sales via your own Shopify site, the liability remains with you. Accurate mapping of sales channels is critical to prevent underpaying or double-paying VAT.
Can I claim VAT back on marketplace advertising and PPC spend?
Absolutely. If you are VAT registered and the advertising services are subject to UK VAT or the reverse charge mechanism, you can recover this VAT. We ensure every allowable expense is captured to maximise your tax efficiency.
What is Making Tax Digital (MTD) and how does it apply to my e-commerce business?
MTD requires all VAT-registered businesses to keep digital records and submit returns using compatible software. We integrate platforms like Xero and Dext with your sales channels, ensuring full MTD compliance without manual data entry.
How do you reconcile thousands of transactions from Shopify, Amazon, and eBay?
We utilise specialised e-commerce bridging software to aggregate thousands of daily transactions into neat, VAT-accurate summaries. This guarantees your accounts are precise down to the penny without being overwhelmed by data volume.
Are cross-border sales zero-rated for VAT purposes?
Direct exports from the UK to overseas customers are generally zero-rated for UK VAT, provided you retain valid proof of export. However, local taxes and duties may apply upon arrival. We help classify your transactions correctly to avoid compliance penalties.
Do you provide guidance on setting up the correct business structure for scaling?
Yes. Whether you are transitioning from a sole trader to a limited company, or setting up a holding structure for multiple brands, we provide strategic tax planning to protect your assets and minimise your corporate tax liabilities as you grow.
Trusted accountants and tax advisers serving individuals and businesses across Yorkshire and the whole of the UK. HMRC registered and fully compliant with Making Tax Digital.
Copyright 2026 SAS Yorkshire Accountants. All Rights Reserved. Registered in England and Wales.